Anticipation builds for Packaging Innovations & Empack 2024
Signal: UK supermarkets face plastic packaging ban for fruit and veg. Hershey's brings Snoopy to its Kisses milk chocolate products. And Beyond the cart: the surging significance of e-commerce packaging.
AI will continue to be a dominant theme in 2024 as it can improve processes across all areas of consumer goods including improved product designs, automated and streamlined production processes, and more effective, targeted marketing strategies. In packaging, AI will primarily serve to improve production, distribution, and logistics processes, saving companies significant time and resources.
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